PwC announced the winners of the second annual Business Book of the Year in Russia Award today at the St Petersburg International Economic Forum

Saint Petersburg, June 1 – The winners of PwC’s Business Book of the Year in Russia Award were announced today at the St Petersburg International Economic Forum. The winner of the “Best Book by a Russian Author” award was The Kremlin School of Negotiating by Igor Ryzov. The award for “Best Book by a Foreign Author Published in Russia” went to Shoe Dog: A Memoir by the Creator of Nike by Phil Knight. Both books were published by the EKSMO publishing house. For each award, cash prizes of one million roubles will be presented to the winning authors. 

“This is the second year that we have hosted the Business Book of the Year in Russia Award and we have seen increasing involvement from online communities and the business world. This PwC initiative has received positive feedback from the business community. In our rapidly evolving economy, people are in need of a compass to help them navigate the ocean of modern business literature in our bookstores. To be such a compass is one of the Award’s main objectives. No less important, the Award aims to support authors who earn a living in the field of business literature in Russia.”

Igor Lotakov, Country Managing Partner, PwC Russia

“I would like to thank PwC for organising these Awards, as in fact they provide an important venue for discussion. In our society of monologues, we need to learn how to discuss and debate, how to talk with one another. We need to learn how to listen to others and express ourselves, and books are precisely what help to provoke discussion and enhance communication.”

Ruben Vardanyan, businessman and philanthropist

This is the second year that PwC has hosted the contest for selecting the best books on business topics published in Russia. In the contest’s first stage, nominees are selected on the CrowdSpace online platform. Around 6,400 participants casted votes this year (twice as many as last year). Over 60 nominees made it to the finals, and after a two-month selection process, the following authors were short-listed:

Best Book by a Russian Author:

1. Wow Service (by Vitaly Antoshchenko)

2. Express Marketing: Fast, Targeted and Profitable (by Aleksandr Levitas)

3. The Kremlin School of Negotiating (by Igor Ryzov)

4. 45 Tattoos of the Salesman (by Maksim Batyrev)

5. We Are Here to Win: 7 Inspiring Business Leadership Stories (by Dmitry Sokolov-Mitrich)

 

Best Book by a Foreign Author:

1. Your Strategy Needs a Strategy (by Martin Reeves, Knut Haanæs, and Janmejaya Sinha)

2. Shoe Dog: A Memoir by the Creator of Nike (by Phil Knight)

3. The Lenovo Way (by Gina Qiao and Yolanda Conyers)

4. Your Business in a Storm: How to Weather the Crisis (by Sergey Shcherbakov)

5. Management (by Brian Tracy)

 

A panel of highly qualified judges, chaired by noted entrepreneur and philanthropist Ruben Vardanyan tallied the votes and determined the winners. Based on the judges’ assessment, the top five rankings were somewhat reshuffled:

 

Best Book by a Russian Author:

1. The Kremlin School of Negotiating (by Igor Ryzov)

2. We Are Here to Win: 7 Inspiring Business Leadership Stories (by Dmitry Sokolov-Mitrich)

3. Express Marketing: Fast, Targeted and Profitable (by Aleksandr Levitas)

4. 45 Tattoos of the Salesman (by Maksim Batyrev)

5. Wow Service (by Vitaly Antoshchenko)

 

Best Book by a Foreign Author:

1. Shoe Dog: A Memoir by the Creator of Nike (by Phil Knight)

2. Your Strategy Needs a Strategy (by Martin Reeves, Knut Haanæs, and Janmejaya Sinha)

3. The Lenovo Way (by Gina Qiao and Yolanda Conyers)

4. Your Business in a Storm: How to Weather the Crisis (by Sergey Shcherbakov)

5. Management (by Brian Tracy)

 

Here are a few comments from members of the panel:

About The Kremlin School of Negotiating:

“Of course, successful businessmen may say that they already know all about negotiating. Some have mastered this art by trial and error, while others may have studied hard. However, I believe the vast majority would be delighted to discover— like Moliere’s proverbial young man who was always genuinely surprised to express himself in prose—that their negotiating insights could be easily systematised depending on their goals and objectives.”

Aleksei Bobrovsky, director of economics programmes at Russia 24 TV channel

“This book provides a broad overview of negotiating and certain aspects of human relations, psychology, common misconceptions and expectations. The book is often rescued from dealing in banalities by humour. It would be useful for those who frequently face the need to convince others, but do not have time to understand others’ beliefs, motives, and tricks.”

Andrei Sharonov, President of SKOLKOVO Moscow School of Management

About Shoe Dog: A Memoir by the Creator of Nike:

“History is one long procession of crazy ideas. This is how the author starts his narrative to convince the reader that only truly crazy ideas that have the potential to make millions of people happy are worth your effort, time and life.”

Evelina Zakamskaya, presenter at Russia 24 TV channel

“As for me, this book really stimulated me to move forward. I would like to see Phil Knight write a second volume covering the period from 1979 to the present.”

Ksenia Ryasova, President, «Finn Flare»

The Business Book of the Year in Russia Award is Russia’s only specialised book award in the area of business literature. Nominees for the award may include books published in Russian during the year preceding the award year, as well as foreign-language books translated into Russian within two years of their publication in their original language. 

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