Internet of Things (IoT)

PwC's Centre of Excellence in Russia

Who is investing the most? 

Big spenders on IoT today include North American companies, including those in aerospace and defense, wholesale and distribution, and technology. In three years, they will be joined by companies in entertainment and  media, information and communications, healthcare payers and providers, hospitality and leisure, and professional services.

What are IoT investors focusing on? 

Product, service, and business-model innovation and content as well as engagement platforms are the top IoT initiatives today. In three years, corporate focus will broaden to include digital culture development, customer experience, operations platforms, and back-office transformation.

What value do IoT investors expect? 

Revenue growth, better customer experiences, and increased profits are the top short-term goals of survey respondents. Cost savings, product innovation, talent retention and recruitment, brand and reputation, disruption of their own or other industries, and competition with new industry entrants make the list in three years.


Playback of this video is not currently available

Head of the PwC's IoT Centre of Excellence in Russia, partner Yury Pukha told what is the "Internet of Things" and why IoT guide companies from across industries. 

PwC’s IoT Centre of Excellence in Russia

We believe that the Internet of Things is not just another technology, but a foundation for a new production system and philosophy that will guide companies from across various industries. As any other production system, the Internet of Things requires a massive overhaul of methodologies, internal business processes, and operational and managerial cultures. For this reason, from our perspective, the key objective of IoT adoption is to alter business models rather than simply to use new technologies and IT solutions. In the past two years, we have completed a series of projects for mobile operators and power companies both in Russia and abroad. We would be happy to provide additional information about our services and competencies, or to arrange a personal meeting where we could have a detailed discussion on the challenges that your company intends to tackle in the area of IoT and digitalisation. 


Our projects

PwC and Siemens PLM software alliance

PwC & Siemens PLM Software Alliance

A comprehensive approach to the digital transformation of manufacturing enterprises.

Find out more


Contact us

Yury Pukha

Yury Pukha

Partner, Telecom, Utilities, Communication & Entertainment (TUCE) Leader, PwC Russia

Tel: +7 (495) 967 6499

Grigory Sidorov

Grigory Sidorov

Director, Consulting Services, PwC Russia

Tel: +7 (495) 223 5085

Dmitry Stapran

Dmitry Stapran

Director, Strategy & Operations, Power&Utilities sector, PwC Russia

Tel: +7 (495) 223 5044

Contact us

Alexei Okishev

Alexei Okishev

Partner, Risk Assurance Leader, PwC Russia

Tel: +7 (495) 967 6000

Follow us